All Eyes on Milan
By Christopher Longstaff
Read the article by Chris Longstaff in the March issue of Optical Prism on the MIDO experience, seen through the lens of an independent distributor. https://opdigimag.opticalprism.ca/March2026/page/36
News
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The Devil Wears Prada, but Andy wears L.G.R.
By Christopher Longstaff
With the teaser for “The Devil Wears Prada 2” finally unveiled, anticipation meets elegance once again. Anne Hathaway’s return as Andy Sachs feels both nostalgic and forward-looking — a reminder...
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Atelier Eyewear Signs with Einstoffen
By Christopher Longstaff
SOMETHING IS ABOUT TO BLOSSOM IN THE INDEPENDENT CHANNEL Atelier Eyewear Group proudly announces the addition of Einstoffen Switzerland to its curated portfolio. Founded in Switzerland, Einstoffen has earned global recognition for...
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6 Benefits of Creating an Online Eyewear Store
By Speers Creative
Today, many people prefer shopping online instead of brick-and-mortar locations. With the increasing popularity of e-commerce, many consumers are now looking for a reliable online eyewear store they can frequent. It’s...
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Why is Supply Chain Flexibility Important in the Eyewear Industry?
By Speers Creative
Imagine you are holding a chain that has multiple ends. Suddenly you feel the chain being pulled at from multiple directions. The pressure continues to build from all sides, but...
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Eyewear Service Marketing Tips | Managing Optical Marketing
By Speers Creative
When you are dealing with a competitive niche like eye care services, it is vital that you create a top-notch marketing strategy to stand above the competition. When you are...
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